Marketing is always an important part of any company, and we at Golden Eagle
are always looking for new ways to market not only our brand, but the properties
and services we have to offer to the widest target audiance, a few of the ways
we market our properties are listed below.
Vehicles
You can always tell a Golden Eagle vehicle, whether it be one of our fleet
of Brabus Smart cars, or one of our Maintenance vans, they are all smartly
logoed in our company colours and contact details and are regularly zipping
around central London (within the speed limit) on viewings or maintaining
our portfolio.
Boards
Where allowed we like to put property boards up, informing potential purchasers
or tenants of a property for sale or to let, unlike other agents, we commission
"property specific boards" showing internal pictures and brief bullet points
of the property in question, thus only attracting parties who are potentially
interested in the property.
Brochures and PDF's
We design our property brochures to be as modern and smart as possible, we
don't fill them with boring waffle, we put the important basic facts, professionally
taken photographs and often, 3D floorplans, giving the reader everything they
need to know for the first step to making a decision.
Property Carousels
In Golden Eagle we like to utilise the latest technologies in our offices,
and a new feature we are fazing in, is Property Carousels. Instead of Window
cards that most agents use, we now utilise modern 40" Samsung plasma screens
which displace details and coloured pictures of all available "For Sale and
"To Let" properties, giving any potential clients a view of all available
properties.
Word of Mouth
No matter how much money is spent on marketing, no amount is better than good
old fashioned word of mouth. This is how at least 50% of our new business
is achieved! Our work ethics and personal service have helped us grow to the
size we are, but we never forget where we came from, weather it be to buy
a property, or report a maintenance issue, our staff have always treated every
phone call with the personal service it deserves! Our staff never "cut and
run" once a deal is done, instead they take the view of, "this is the first
of many" and put every effort in to build personal lasting relationships.
